You shall not steal, nor deal falsely, nor lie to one another. –Leviticus 19:11 (NKJV)

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Entrepreneur, “10 Small Business Marketing Strategies That Actually Work.” Notice, cold email was at the top of the marketing strategies list in 2022. Two years later its obsolete. Once you remove cold email from the list, the next best thing becomes Google Ads.

A. Berman, “Is Cold Email Dead In 2024?” YES, BERMAN AND HIS TEAM AFFIRM THAT USING COLD EMAIL IS DEAD. His next marketing strategies have been to, 1. GOOGLIZING the marketing strategy. Although he didn’t mention Google Ads, he did mention SEO optimization methods for his website, like “lead magnets” and other SEO strategies to improve Google positions. If this sounds mysterious to you, a program like Semrush can hold your hand through things like that. 2. Only use cold email programs for opt-in emails, like Constant Contact and Mailchimp will do. In other words, appointment setting with previous or current customers by email. That’s not cold email. That’s not spam emailing new people to book an appointment: that whole thing is just DEAD!